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Archive for April, 2016

Join the Social Media Conversation: Sunday May 1 8:00 PM EDT

Looking forward to an hour on Twitter Sunday May 1 8:00 PM on #CargillChat on Twitter with @CargillCreative Bob Cargill. The guy with the marketing sensibility that points us in smart directions on how to build Nonprofit communication effectiveness by applying social media tools. Relationship Fundraising means we first build the relationship. The donations follow when the donor gets the impression that your nonprofit is delivering value to a client base s/he feels some empathy for. It’s about the good you deliver to customers. The nonprofit is an empty shell if it’s only promoting its own survival. It’s about the primary customers you serve and how they value your service. Social media are tools that help deliver that story.

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Proper Orientation for New Board Members

Congratulations. Your Governance committee identified qualified candidates for election to the Board. There are three vacancies, so at the Annual Meeting there will be three candidates placed in nomination before the membership. So now it’s done and we’re so proud: Some new folks to inject some energy to governance at our nonprofit.
Time now to conduct the orientation. Which of course has been planned in advance. A board manual is ready containing bylaws, the past year’s minutes, an annual report and most recent audited financial statements. And of course a board member job description.
So who will conduct the orientation? The executive director and other senior staff should be there. The chair of the board or chair of the governance committee should officiate. With an agenda. And we want the Treasurer and/or chair of the Finance Committee to be present. At a breakfast or lunch gathering. The meal and meeting should take no longer than two hours. There may be video to show. We might take a look at the nonprofit website on a big screen. And what are the hot issues we’re dealing with.
This way our new folks won’t feel they’re operating in a vacuum. Self-orientation can be so hit-or-miss. Encouraging some dialogue with real give-and-take helps make key points register. And gives our new members an opportunity to show us why we have such confidence in them.
This way we’re ready for business. Sure, there will likely still be questions to get clarification on matters that might still be a bit hazy. But this is how we learn. And fulfill our legal and fiduciary duties.

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Now that We’ve Got ’em, What Do We Do with ’em?

So the Governance committee has been out and about seeking volunteers who would like to join our Board. And who bring something we need to the table.
They identified a volunteer on the finance committee, and one from the HR committee who have worked with us for nearly two years and feel like the move up to the Board would be a good experience.
Our Board meets 4 times a year. Twice in fall, once in winter, once in spring. Off for the summer. Our chair runs excellent meetings. Never more than two hours. Always have a client join us to tell us her story at the start of our meetings. To set the right tone.
Beyond members of standing committees, Governance committee members recruited a couple of others from the community. We were fortunate to find an estate planner at a mid-size law firm in town who cares about our mission and would like to help us get our legacy giving program off the ground. And a small business owner whose Mom was helped by one of our program professionals decided this would be her opportunity to “give back.” She has been very generous in many ways. But it was pretty clear to the volunteers on Governance that this young lady is an eager-beaver whose business is soaring and who will bring some adrenaline to our cause.
So. Four new board members joining what will be a group of fourteen. Three members will rotate off. They have hit the ceiling on term limits and, no hard feelings, agreed it was time to move on. Good to know we can call on each of them if we need them.
So. Healthy board. Strong capacity for growth.
Outlook is good.

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